It’s really a funny story. Old Radio reps who sold radio in Boston over 15 years ago, come back together to take the online world by storm! Ok, maybe not by storm, but at least allow them to apply their passions to the web and share it with those who also have passion for sports, fitness, and all things Boston.
Our Mission
Provide Boston-area women with online media dedicated to their passion for the city, their sports, their healthy lifestyle and their familiy. Allow girls and women a place to write and share their thoughts on their passions and experiences with others. Give back to the community through Monthly events, donation drives and awareness of charitable giving opportunities.
You can find Boston Sports Woman just about anywhere in the social media space. From Facebook to Twitter, to Stumble Upon, Reddit, Linked-in, we’re there, and we’re there to share. Our bloggers are there too, so we hope you’ll tune into them on the web. BSW is a blog portal. We post blogs from bloggers in the Boston area who write about food, recipes, sports teams, fitness, wellness, mindfulness, yoga, and so much more!
Kathy’s Story
Kathy McConnell moved to Boston in the Winter of 1996 with her husband and two-week old baby. Looking to get back into the radio business, having sold radio in Upstate New York, McConnell was an account Executive at Eagle 93.7 FM. Looking over the table at the client-side, McConnell saw her future. In order to get there, McConnell made her way to the Agency side first. At Team Enterprises, Inc. McConnell oversaw the then three cable companies in the area, and mainly Cablevision and Time Warner Cable. As the merger of Media One and Time Warner came into fruition, McConnel sought additional clients in the cable space, signing on Fos Sports Net New England, Turner Networks, HBO and USA Networks.
Media One executives approached McConnell in the spring of 2000 and by July she was named Media Manager for the New England Region of Media One. One month later, Media One became ATT Broadband. McConnell oversaw an 18mm annual budget planning the media for the region. In 2003 Comcast purchased ATT Broadband, and continued to expand the Region. Eventually, the Regional Marketing became a Division and McConnell was then named Senior Manager of Marketing Communications for the North Central Division of Comcast.
After nearly ten years, McConnell left Comcast, but continues to assist various regions on marketing projects. “Going back to writing filled a hole for me that I had long forgotten I had a passion for. I searched the web for other bloggers and found that I was definately not alone. Bloggers are not virtual friends, they are team mates in the writing world. Mike and I had sold radio advertising fifteen years ago, and reconnected through a mutual friend. His wife and three kids all love and play sports, and so the bond formed. I decided to write about my life in the bleachers, as a parent experiences her kids sports involvement. Then, Bleacher Butts was born!”
McConnell was then approached by Mike Winn and asked if she would be interested in having his “woman’s site” carry her blog. But there seemed to be something missing for McConnell as she started writing, and going to various sites around the web for different needs she kept searching for one place that “I could go to that I felt could supply me with all that I had interests in around Boston. Mike and I sat down and determined that the site needed someone to lead it, to create it’s look and feel. I took him up on it, and we created BSW!”
Kathy McConnell lives in Reading, Massachusetts with her husband, Cary and their two children, Annie and Charlie. Passionate about her sports and watching her kids participation in sports keeps her writing, laughing and just having fun!
Mike’s Story
Mike Winn is the President of Winn Media Solutions and the General Manager at Absolute Broadcasting in Southern New Hampshire. Mike started his career as an Account Executive for Sports Radio WEEI and moved to WBCN to sell New England Patriot’s in game advertising.
Mike moved to Sporting News Radio’s 1510 The Zone as part of the original staff in May, 2001. At 1510 Mike moved quickly from Senior Account Executive to Local Sales Manager. In June 2003, Mike was named General Sales Manager as well as a member of “The Diehards”, 1510’s Afternoon Drive Radio Show. In January 2004 Mike was named the station’s General Manager, leading the station through a difficult time of transition. In June 2005 Mike added Vice President of Sales to his list of duties for the Sporting News (1510 The Zone’s parent company). In the fall of 2005 Mike left 1510 The Zone to join the new ESPN Radio Boston as the Director of Business Development and was named General Sales Manager in January of 2006. Mike was promoted to Vice President of Business Development in October, 2006. Mike left ESPN Radio Boston in November 2007 to launch Winn Media Solutions and to become General Manager of Absolute Broadcasting’s three radio stations in Southern New Hampshire. Winn Media Solutions acts as a consultant for Media Companies (mostly in the sports industry) that have great products but have a need for additional sales help. Winn also is in the process of developing his own unique sports media products on the web, radio, print and TV, including www.BostonSportsWoman.com and www.BostonSportsU18.com. At Absolute Broadcasting, Winn coordinates all facets of the radio station including sales, programming, marketing and strategic partnerships.
Winn is on the Board of Directors for the Burlington Baseball and Softball Association and the New Hampshire Association of Broadcaster’s, as well as a member of the Hesser College Graphic Design Advisory Board and the Pinkerton Academy Broadcasting and Arts Advisory Committee.
Winn lives in Burlington with his wife, Kim, and three children; Michael (13), Ryan (11) and Samantha (16). He is very active in youth sports and currently coaches youth baseball soccer, and basketball teams in the Burlington.
